Kidderminster Harriers launch new website, built by StandBased

Aug 16, 2026 · 3 min

Websites, Club News

The National League club's rebuilt harriers.co.uk now runs alongside its official app, giving supporters one account and one connected experience across every platform.

Kidderminster Harriers launch new website, built by StandBased

Kidderminster Harriers have launched a completely rebuilt official website, developed by StandBased and designed to sit alongside the club's official app as a single, joined-up digital operation.

The new harriers.co.uk replaces the club's previous site entirely. Rather than treating the website and the app as two separate products that happen to share a badge, both now run on the same platform and the same fan account - so a supporter who signs in on their phone is already signed in when they land on the website.

That connection is the point. Kidderminster's app, which StandBased launched with the club in 2025, has grown to more than 6,000 active users. A website built in isolation from that audience would have meant two sets of content to manage, two logins to remember and two incomplete pictures of the same supporter. Bringing the two together was the natural next step.

What's new for supporters

The rebuilt site introduces a number of features to the Harriers' digital estate:

A partnership that keeps building

Harriers General Manager Paul Biggerstaff described the connection between the app and the website as offering a much-improved experience for supporters and stronger exposure for the club's sponsors and partners. He was clear that the site is a starting point rather than a finished product - something the club intends to keep developing so it reflects every part of the organisation. He also singled out Matty Paddock at the club as central to the work on both platforms.

StandBased Managing Director Ben Wiser said it had been a pleasure working with Matty and the team throughout the project, and pointed to the club's insistence on usability across every age group as the thing that shaped the build. Kidderminster were among the earliest clubs to adopt the StandBased app, and launching a bespoke website alongside it reflects an ambition the team is keen to keep backing.

Why this matters beyond Aggborough

For clubs at National League level and below, digital provision is often assembled piece by piece: a website from one supplier, an app from another, ticketing somewhere else again. Each works in isolation. None of them talk to each other, and the club ends up with fragments of a supporter rather than a picture of one.

Kidderminster's launch is a demonstration of the alternative. One platform, one fan identity, and a set of modules that share the same foundations - so that every new thing the club switches on makes the existing ones more useful rather than adding another silo to manage.

The site went live following an extended period of development and testing, and work continues. Supporters spotting any issues can send feedback directly to the club.


StandBased builds connected digital platforms for football clubs - apps, websites, ticketing, retail, CRM and more, unified through a single dashboard.